Today we’ll focus on ‘following’ people on Twitter and building-up some followers, who will be an audience for your tweets. To get started watch the short video and review the list of suggestions on to who to follow (both below). Don’t forget to do today’s task (scroll to the end).
- As an individual professional, you’re probably going to get the most benefit in the first instance from having roughly the same number of followers and following. Remember – Twitter works best as a dialogue, and this won’t happen if you’re doing all the talking, or if you have no one to talk to.
- It’s useful to follow some people, services or institutions so you have other useful information to pass on as well as just promoting your own interests. Also, following people will give you a sense of how it’s done when you send your own tweets.
- One way to add people to your Twitter feed is to look at the profile of the people you’re following – who do they follow, and who else is following them? You can see who’s following you, or anyone else, by going to your or their profile, and clicking on ‘followers’.
- #FF or #FollowFriday is a convention on Twitter that on Fridays you can tweet the names of people you think are worth following to others. Watch out for these, or tweet your followers and ask them for recommendations.
- One of the key features of Twitter is that following is not necessarily reciprocal – the people you follow may not be the people who follow you. There is no obligation to follow someone just because they follow you.
You will be notified when new people follow you so you can look at their profile to see if they are someone you want to follow back. If you suspect one of your new followers is spam, you can ‘block’ them using the head icon next to the ‘Follow” button, and selecting ‘block’.